{"id":42389,"date":"2009-05-04T06:10:16","date_gmt":"2009-05-04T06:10:16","guid":{"rendered":"http:\/\/www.greendiary.com\/?p=11847"},"modified":"2021-07-20T04:08:20","modified_gmt":"2021-07-20T04:08:20","slug":"green-consumerism-how-green-is-it-actually","status":"publish","type":"post","link":"https:\/\/drprem.com\/guide\/green-consumerism-how-green-is-it-actually\/","title":{"rendered":"Green Consumerism: How green is it actually?"},"content":{"rendered":"<div class=\"38520354a5201685ddf480eec688e1a7\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-9477973674766713\"\r\n     data-ad-slot=\"8885944693\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n<p>&nbsp;<\/p>\n<p>Photo credit: BoxedWaterIsBetter<\/p>\n<p>In the 1980s and 1990s there developed a fad of green consumerism, in which the consumer makes environmentally responsible choices when purchasing products. There have been bestseller books on how to be a green consumer like- 50 simple things you can do to save the planet.<\/p>\n<p>A recent survey, conducted by the <a href=\"https:\/\/www.gmabrands.com\/\" target=\"_blank\" rel=\"noopener\">Grocery manufacturers Association<\/a> and Deloitteshows that green product aspects are budding up as one of the important brand differentiators and serve as a tie breaker in case of similar products.<\/p>\n<p>Half of the 6,400 consumers, surveyed at 11 national chains, stated that they considered green aspects of products while shopping.<\/p>\n<p>Some findings of the surveyare as follws:<\/p>\n<p><!--Gallery:3051--><\/p>\n<p><strong>Criticism of Green Consumerism<\/strong><\/p>\n<p>Green consumerism may be benign from non-green consumerism, but it is not the solution to our environmental problems. In fact, it may even intensify the problems as the consumer becomes complacent and thinks that he is doing everything right. It is always better to have just one pair of regular jeans rather than buying five organic hemp jeans. Similarly, building a vacation home out of recycled lumber is not enough, the real way to save the environment is to own only one home. It is very important that the only key to save the planet is to consume less, period.<br \/>\n<!--more--><br \/>\n<strong>Green Washing<\/strong><\/p>\n<p>What makes things worse is that many companies have turned green only as a marketing strategy, even if they have no environmental interests. With the green movement-catching pace, companies, trade groups and government organizations are eager to get a piece of the pie. \u2018Green\u2019 can help you earn big profits\u2013 but all too often, these money-hungry entities distort facts to make themselves seem more environment-friendly. The \u201cart\u201d of misleading the consumers is Greenwashing.<br \/>\nWe see cans and bottles bearing the legend \u201crecyclable\u201d. This merely means that they further can be recycled, but there is no surety that the consumer will find a handy facility for recycling them.<\/p>\n<p><strong>Here are a few companies which demonstrated green washing in 2008.<\/strong><\/p>\n<p><strong>BP- Beyond Petroleum<\/strong><\/p><div class=\"38520354a5201685ddf480eec688e1a7\" data-index=\"2\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-9477973674766713\"\r\n     data-ad-slot=\"8885944693\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n\n<div class=\"contentImage\" title=\"\">\n<p>[youtube https:\/\/www.youtube.com\/watch?v=p9m7jo5I1GQ&amp;hl=en&amp;fs=1]<\/p>\n<div class=\"imgContent\"><\/div>\n<\/div>\n<p>BP\u2019s ad campaign with the theme \u2018Beyond Petroleum\u2019 led the public to believe the company headed in the direction of cleaner, renewable fuels. However, it turned out the company was spending more money on advertising than on green efforts.<\/p>\n<p><strong>General Motors<\/strong><\/p>\n<div class=\"contentImage\" title=\"\">\n<p>[youtube https:\/\/www.youtube.com\/watch?v=R_J2Jx51XZs&amp;hl=en&amp;fs=1]<\/p>\n<div class=\"imgContent\"><\/div>\n<\/div>\n<div class=\"contentImage\" title=\"\">\n<p>[youtube https:\/\/www.youtube.com\/watch?v=lL4ZkYPLN38&amp;hl=en&amp;fs=1]<\/p>\n<div class=\"imgContent\"><\/div>\n<\/div>\n<p>Watching these two videos one after the other, General Motors\u2019 unabashed attempt to exaggerate its green efforts while also selling Hummers speaks for itself. GM\u2019s \u2018Gas-Friendly to Gas-Free\u2019 ad campaign sought to reframe GM as eco-friendly, but the company is still the leading producer of gas-guzzling vehicles and has fought to undermine attempts to improve CAFE fuel economy standards.<\/p>\n<p><strong>Clean Coal Technology<\/strong><\/p>\n<div class=\"contentImage\" title=\"\">\n<p>[youtube https:\/\/www.youtube.com\/watch?v=0bcRgnIcntI&amp;hl=en&amp;fs=1]<\/p>\n<div class=\"imgContent\"><\/div>\n<\/div>\n<p>The American Coalition has brought the \u2018Clean Coal\u2019 message to us for Clean Coal Electricity. ACCCE gathered up tons of money from the coal and utility industries and used it to fund a far-reaching effort to convince people that coal can be used in a way that is not harmful to the environment, but we all know, there is nothing clean about coal.<\/p>\n<p>The survey conducted by the Grocery manufacturers Association and Deloitte claims that there is, however, a big gap between what the consumers are finding and what they are actually purchasing. Less than 50% of the shoppers who looked for green products actually found them, and only 22% of the total surveyed shoppers bought green products. So, I ask you that are people actually worried about the well-being of the environment or are they merely pretending to be eco-conscious by asking for green products and finally buying non-green products of their choice.<\/p>\n<p>Via: Greenbiz, WebEcoist<\/p>\n<div class=\"38520354a5201685ddf480eec688e1a7\" data-index=\"3\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n          <p><a id=\"link-15\" href=\"\" target=\"_blank\" rel=\"noopener noreferrer\">\r\n            <img decoding=\"async\" style=\"width:100%;height:auto;\" id=\"img-15\" src=\"\"><\/a><\/p>\r\n            <script>\r\n            var xmlhttp = new XMLHttpRequest();\r\n            xmlhttp.onreadystatechange = function() {\r\n              if (this.readyState == 4 && this.status == 200) {\r\n                var myObj = JSON.parse(this.responseText);\r\n                document.getElementById(\"link-\"+myObj.id).setAttribute('href',myObj.url);\r\n                document.getElementById(\"img-\"+myObj.id).setAttribute('src','https:\/\/fetch.drprem.com\/\/uploads\/'+myObj.image);\r\n              }\r\n            };\r\n            xmlhttp.open(\"GET\", \"https:\/\/fetch.drprem.com\/\/api\/Ads\/15\", true);\r\n            xmlhttp.send();\r\n            <\/script>\r\n        \r\n        <style>\r\n        *{box-sizing:border-box}.top-container{display: grid;grid-template-columns: auto auto auto;}.column{float:left;width:100%;padding: 0 7.5px 15px 7.5px;}.row{margin:0 -5px}.row:after{content:\"\";display:table;clear:both}@media screen and (max-width: 600px){.top-container{display: block;grid-template-columns: unset;}.column{width:100%;display:block;margin-bottom:20px}}.card{text-align:center;}.card_image img{width:100%}.card_body{padding:15px}.card_title{font-size: 14px;line-height: 19px;text-decoration: none;text-align:left;color: #333;}.card-heading{text-align: left;margin-bottom: 25px !important;}\r\n        <\/style>\r\n        <div class=\"row todays-top\">\r\n            <h3 class=\"card-heading\"> Recent Articles: <\/h3><div class=\"top-container\" id=\"todays-top\">\r\n        <\/div>\r\n        <\/div>\r\n        <script>\r\n            var xmlhttp = new XMLHttpRequest();\r\n            xmlhttp.onreadystatechange = function() {\r\n            if (this.readyState == 4 && this.status == 200) {\r\n            var myObj = JSON.parse(this.responseText); \r\n            myObj.forEach(function(item) {\r\n            document.getElementById('todays-top').innerHTML += '<div class=\"column\"><div class=\"card\"><div class=\"card_image\"><a href=\"'+item.url+'\"><img decoding=\"async\" src=\"'+item.image+'\"><\/a><\/div><div class=\"card_body\"><a href=\"'+item.url+'\"><h3 class=\"card_title\">'+item.title+'<\/h3><\/a><a href=\"'+item.url+'\">Read more<\/a><\/div><\/div><\/div>';\r\n            });\r\n            }\r\n            };\r\n            xmlhttp.open(\"GET\", \"https:\/\/fetch.drprem.com\/api\/Drprem_blogs\", true);\r\n            xmlhttp.send();\r\n            <\/script>\r\n        \r\n        \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<style>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t.videoWrapper{position:relative;padding-bottom:56.25%;height:0}.videoWrapper iframe{position:absolute;top:0;left:0;width:100%;height:100%}\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/style>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"videoWrapper\" id=\"video_7\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<script>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tvar xmlhttp = new XMLHttpRequest();\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            xmlhttp.onreadystatechange = function() {\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            if (this.readyState == 4 && this.status == 200) {\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                var myObj = JSON.parse(this.responseText);\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                document.getElementById(\"video_\"+myObj.id).innerHTML = myObj.embed_video_code;\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            }\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            };\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            xmlhttp.open(\"GET\", \"https:\/\/fetch.drprem.com\/api\/Videos\/7\", true);\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            xmlhttp.send();\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/script>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<\/div>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Photo credit: BoxedWaterIsBetter<\/p>\n<p>In the 1980s and 1990s there developed a fad of green consumerism, in which the consumer makes environmentally responsible choices when purchasing products. There have been bestseller books on how to be a green&#8230;<\/p>\n","protected":false},"author":1,"featured_media":103018,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[20],"tags":[],"class_list":["post-42389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-green-guide"],"_links":{"self":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/posts\/42389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/comments?post=42389"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/posts\/42389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/media\/103018"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/media?parent=42389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/categories?post=42389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/tags?post=42389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}