{"id":42268,"date":"2009-06-06T13:50:06","date_gmt":"2009-06-06T13:50:06","guid":{"rendered":"http:\/\/www.greendiary.com\/?p=11597"},"modified":"2021-07-06T05:58:49","modified_gmt":"2021-07-06T05:58:49","slug":"the-big-question-can-green-and-luxury-coexist","status":"publish","type":"post","link":"https:\/\/drprem.com\/guide\/the-big-question-can-green-and-luxury-coexist\/","title":{"rendered":"The Big Question: Can green and luxury coexist?"},"content":{"rendered":"<div class=\"38520354a5201685ddf480eec688e1a7\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-9477973674766713\"\r\n     data-ad-slot=\"8885944693\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n<p>&nbsp;<\/p>\n<p>Many believe that those who buy hybrids, implement solar panels in their houses, recycle their products and wear expensive eco-friendly clothes are the people who do show off. The clash between green and luxury is heating up. I don\u2019t want to break all earlier notions, neglecting the other side of the coin would be doing injustice to efforts put by the luxurious green warriors.<\/p>\n<p>Recently, Swiss firm Code-X has taken an initiative to combine luxury with sustainability and has introduced a solar hybrid yacht. It is the first yacht to combine solar power and Formula 1 engine technology. The stylish yacht generates power from lithium batteries and reaches speeds of up to 80 knots powered by twin Ilmor F1 engines with 710hp apiece or 9 knots by the twin motors. In case the lithium batteries are not working, the yacht can be powered with the help of solar panels for an unlimited period. By making use of the electric motors to maintain a motionless position, the luxury yacht is equipped with a touchscreen control and a GPS-controlled \u201cvirtual anchor\u201d system. The code-X AG is located on Lake Lucerne, Switzerland.<br \/>\n<!--more--><br \/>\n<strong>Is \u201cgreen luxury\u201d really an oxymoron?<\/strong><\/p>\n<p>No doubt, the starting cost of these luxury goods is high. Those who opt for it actually take an initiative to bring green luxury at home and have taken a step forward to think better for the future.<\/p>\n<p>Luxury consumers cannot be termed as green culprits. Recently John Maienza and Gregg Wilson have completed a project of five-bedroom houses in Santa Barbara. The houses contains all multiple eco-friendly elements. The best part of these houses is that instead of tearing down the whole house, which others normally would do, they have been renovated keeping the existing structure. The material used in the houses has been totally recycled. So, we cannot outcast green altogether whenever talking luxury.<\/p>\n<p>If one is utilizing his or her capacity to buy when the product is available, what\u2019s wrong with it?<\/p>\n<p><strong>Luxury consumers are the trendsetters<\/strong><\/p><div class=\"38520354a5201685ddf480eec688e1a7\" data-index=\"2\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-9477973674766713\"\r\n     data-ad-slot=\"8885944693\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n\n<p>It would not be wrong to say that luxury is giving the green movement a huge impetus. Living green doesn\u2019t mean living like a hermit. It\u2019s all about making conscious choices; every green step, doesn\u2019t matter how small it is, counts. Moreover, it\u2019s also about necessity. While mocking your neighbor\u2019s solar-heated swimming pool, you might be ignoring the gadgets you use in your day-to-day life.<\/p>\n<p>Consumers of green luxury, most of who are early adopters too, are in fact the flag bearers of the green movement. Not all can afford a Tesla. But those who can are showing the way to the rest. People with money are ready do more experiments with new products and ultimately set the trend. Buying luxurious things doesn\u2019t mean that the products are not green. Introducing green luxury in itself is green.<\/p>\n<p><strong>Luxury brands going green<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-102563\" src=\"https:\/\/drprem.com\/guide\/wp-content\/uploads\/sites\/54\/2009\/06\/Luxury-brands-going-green.jpg\" alt=\"Luxury brands going green\" width=\"800\" height=\"570\" srcset=\"https:\/\/drprem.com\/guide\/wp-content\/uploads\/sites\/54\/2009\/06\/Luxury-brands-going-green.jpg 800w, https:\/\/drprem.com\/guide\/wp-content\/uploads\/sites\/54\/2009\/06\/Luxury-brands-going-green-300x214.jpg 300w, https:\/\/drprem.com\/guide\/wp-content\/uploads\/sites\/54\/2009\/06\/Luxury-brands-going-green-768x547.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>It\u2019s good to see that most of the luxury brands are now redefining luxury. Designer <a href=\"https:\/\/www.lindaloudermilk.com\/\" target=\"_blank\" rel=\"noopener\">Linda Loudermilk<\/a> has given a new face to green <a href=\"https:\/\/www.portfolio.com\/culture-lifestyle\/goods\/2007\/11\/01\/Green-Luxury-Trend\" target=\"_blank\" rel=\"noopener\">luxury fashion<\/a> through the dresses made from 100% biodegradable fabrics like vegan silks and organic lace. She sells $350 sweaters, which are made from cashmere and spun milk.<br \/>\nAccording to a latest trend report on luxury, <a href=\"https:\/\/www.marketresearch.com\/product\/display.asp?productid=1804325\" target=\"_blank\" rel=\"noopener\">\u201cGreen Marketing and the Luxury Consumer\u201d<\/a>, luxury consumers are worried about environmental issues. They are finding different ways to protect the environment through global warming and avoiding water and air pollution.<\/p>\n<p>Despite of introducing various environment friendly luxury products and technology, people have set a barrier in their minds regarding what living green actually means. However, what I feel is, whatever you wear, whatever you build and how you stay, you can do it greener. If you have made a single green choice in your day-to-day living, you are going in the right direction and by introducing more greener products and services, the greener you become directly affecting the world around you in the process.<\/p>\n<div class=\"38520354a5201685ddf480eec688e1a7\" data-index=\"3\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n          <p><a id=\"link-15\" href=\"\" target=\"_blank\" rel=\"noopener noreferrer\">\r\n            <img decoding=\"async\" style=\"width:100%;height:auto;\" id=\"img-15\" src=\"\"><\/a><\/p>\r\n            <script>\r\n            var xmlhttp = new XMLHttpRequest();\r\n            xmlhttp.onreadystatechange = function() {\r\n              if (this.readyState == 4 && this.status == 200) {\r\n                var myObj = JSON.parse(this.responseText);\r\n                document.getElementById(\"link-\"+myObj.id).setAttribute('href',myObj.url);\r\n                document.getElementById(\"img-\"+myObj.id).setAttribute('src','https:\/\/fetch.drprem.com\/\/uploads\/'+myObj.image);\r\n              }\r\n            };\r\n            xmlhttp.open(\"GET\", \"https:\/\/fetch.drprem.com\/\/api\/Ads\/15\", true);\r\n            xmlhttp.send();\r\n            <\/script>\r\n        \r\n        <style>\r\n        *{box-sizing:border-box}.top-container{display: grid;grid-template-columns: auto auto auto;}.column{float:left;width:100%;padding: 0 7.5px 15px 7.5px;}.row{margin:0 -5px}.row:after{content:\"\";display:table;clear:both}@media screen and (max-width: 600px){.top-container{display: block;grid-template-columns: unset;}.column{width:100%;display:block;margin-bottom:20px}}.card{text-align:center;}.card_image img{width:100%}.card_body{padding:15px}.card_title{font-size: 14px;line-height: 19px;text-decoration: none;text-align:left;color: #333;}.card-heading{text-align: left;margin-bottom: 25px !important;}\r\n        <\/style>\r\n        <div class=\"row todays-top\">\r\n            <h3 class=\"card-heading\"> Recent Articles: <\/h3><div class=\"top-container\" id=\"todays-top\">\r\n        <\/div>\r\n        <\/div>\r\n        <script>\r\n            var xmlhttp = new XMLHttpRequest();\r\n            xmlhttp.onreadystatechange = function() {\r\n            if (this.readyState == 4 && this.status == 200) {\r\n            var myObj = JSON.parse(this.responseText); \r\n            myObj.forEach(function(item) {\r\n            document.getElementById('todays-top').innerHTML += '<div class=\"column\"><div class=\"card\"><div class=\"card_image\"><a href=\"'+item.url+'\"><img decoding=\"async\" src=\"'+item.image+'\"><\/a><\/div><div class=\"card_body\"><a href=\"'+item.url+'\"><h3 class=\"card_title\">'+item.title+'<\/h3><\/a><a href=\"'+item.url+'\">Read more<\/a><\/div><\/div><\/div>';\r\n            });\r\n            }\r\n            };\r\n            xmlhttp.open(\"GET\", \"https:\/\/fetch.drprem.com\/api\/Drprem_blogs\", true);\r\n            xmlhttp.send();\r\n            <\/script>\r\n        \r\n        \r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<style>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t.videoWrapper{position:relative;padding-bottom:56.25%;height:0}.videoWrapper iframe{position:absolute;top:0;left:0;width:100%;height:100%}\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/style>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"videoWrapper\" id=\"video_7\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<script>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tvar xmlhttp = new XMLHttpRequest();\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            xmlhttp.onreadystatechange = function() {\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            if (this.readyState == 4 && this.status == 200) {\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                var myObj = JSON.parse(this.responseText);\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                document.getElementById(\"video_\"+myObj.id).innerHTML = myObj.embed_video_code;\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            }\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            };\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            xmlhttp.open(\"GET\", \"https:\/\/fetch.drprem.com\/api\/Videos\/7\", true);\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t            xmlhttp.send();\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/script>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n<\/div>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Many believe that those who buy hybrids, implement solar panels in their houses, recycle their products and wear expensive eco-friendly clothes are the people who do show off. The clash between green and luxury is heating up. I don\u2019t want to break..<\/p>\n","protected":false},"author":1,"featured_media":102563,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[20],"tags":[],"class_list":["post-42268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-green-guide"],"_links":{"self":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/posts\/42268","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/comments?post=42268"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/posts\/42268\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/media\/102563"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/media?parent=42268"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/categories?post=42268"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/guide\/wp-json\/wp\/v2\/tags?post=42268"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}