What happens when lingerie ads get overheated?

Dr Prem Digital Healthcare Marketing

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Lingerie ads are naturally hot. Brands express this heat in different ways- through hot visuals or suggestive copy. Here is another lingerie ad campaign and this is ‘too hot’.

The campaign shows lingerie clad babes in literally hot positions. This ‘MIA hot’ campaign has been developed by Ad Impact, Perth.

Credits:

Agency: Ad Impact, Perth

Creative Director/ writer: Drew Ridley

Art Director: Neil Martin

Dr Prem Web Design and Development

Via: Adland

Other hot& cold lingerie ads:

Copy-oriented bra ad

Different ways to promote the ‘bra’nds

Hidden message

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Dr Prem Healthcare Social Media Marketing
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