Uniquely placed Anti-Smoking ad

Dr Prem Digital Healthcare Marketing

cigpole

This is yet another innovative anti-smoking ad though not so effective but found a unique place to display the ad for immediate attention. This advertisement was placed in Brazil on the occasion of national day against tobacco i.e. 29th August. The pole, depicting a cigarette bearing a term, probably in Portuguese, ‘Pare’ means ‘stop’ conveying to quit smoking.

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The ad has been created by Full Jazz, Sao Paulo. The concept is undoubtedly unique however, this kind of ads most often go unnoticed especially by smokers.

Via Ads of the World

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