As the title of this ad campaign ‘unforgettable’, even the advertisement campaign is unforgettable owing to the freshness of the idea and powerful presentation. The advertisement promoting Sunsilk has been titled ‘Identikit-Curly Redhead’. The basic idea of the ad is to highlight that the hair using the Sunsilk products are unforgettable. The idea is intelligently depicted via sketches of the alleged criminal still at large in the police department of France.
This ad campaign has been created for French market. The most remarkable aspect of the ad is its superb and unique idea. The ad has been created by JWT, Paris.
Via Best ads on TV