Super glue outdoor ad from Alteco

Dr Prem Digital Healthcare Marketing

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Dr Prem Web Design and Development

The idea of this outdoor ad for Alteco 110 Super Glue is not unique as it the ads of similar kinds have been spotted even before, however art direction and execution of the idea is considerably good. The stickers of the ads were deliberately placed on the location that had high human traffic. The sticker was placed that reads as ‘Pull Harder’ in place of Pull. However, the concept of the ad seems to be restricted audience rather a wide range of audience since the outdoor ad of this kind understandably cannot address a wider audience.

Moreover, the ads with the coin and the cell phone were much better. These ads have potential to attract an extensive audience and it could even further spiral out through mouth publicity. The execution of the ad is quite clean. The ad has been created by Ad Planet Group, Singapore.

Via Ads of the World

Dr Prem Healthcare Social Media Marketing
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