Some previous curious insurance advertising ads- 1. Creative ad for an insurance company 2. Need for insurance 3. danger in the form of an agitated bull
Here is another insurance advertising campaign devoid of such spicy humorous elements. Itâs down-to-earth, intelligent and consumer-oriented.
The effort has been developed for State Insurance in New Zealand. With a view to attract the prospective customers (and probably to know more about the trends among the kiwis), they launched a nation-wide campaign in New Zealand in which the Kiwis were requested to say about their favorite things.
The campaign has a television commercial which shows that the people placing the things they care more about in boxes. The campaign is online at www.my3things.co.nz
Via: Inspiration room
