Here is another insurance advertising campaign devoid of such spicy humorous elements. Itâs down-to-earth, intelligent and consumer-oriented.
The effort has been developed for State Insurance in New Zealand. With a view to attract the prospective customers (and probably to know more about the trends among the kiwis), they launched a nation-wide campaign in New Zealand in which the Kiwis were requested to say about their favorite things.
The campaign has a television commercial which shows that the people placing the things they care more about in boxes. The campaign is online at www.my3things.co.nz
Via: Inspiration room