This cheeky television commercial was launched by Silverjet to promote its toilet exclusively for women on board of their aircrafts. As it has been claimed this is the first airline to provide this facility for women. The advertisement is apparently trying to establish and focus the utility of the product in a strange but interesting fashion. Though the advertisement is quite effective to convey its message but seems to be falling a bit short to highlight the ‘exclusivity’ aspect of the product.
The advertisement is showing a woman coming out of toilet and a few seconds later another woman appears from the same toilet in a state that could well explain that these two women have had some experience in the toilet. The presentation of the campaign is simple and expressive that used humorous approach to make the message effective.
Via: 10 Ad
