Advertising Guide

‘Shake Ta Logic’ A La Viacom!

viacom 3342A gaming table that suddently gyrates and transforms into a mobile phone…well, that’s Viacom’s latest farcical excuse for an ad, which is conveniently named ‘Shake Ta Life’. Shakes logic and sensibility, I would say! Cringe-evoking, the ‘in your face’ absurdity of the ad teases, taunts and eventually falls miserably short of expectations. Not that one was impressed with the opening, but we say ‘why on earth..?’I would have been happier if the plastic blocks in the barbeque-shaped game handles transformed into steak instead. That would have been a lot more palatable!


Dr Prem Jagyasi and Team (C)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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