This print advertisement campaign for Plaza hotels represents a classic synthesis of photography, art direction and copy. The advertisement is depicting ostentatious luxury and class of the hotel where one could wish for nothing more. The campaign has been specific to highlight the royal ambiance of the hotel and the comfort level of the visitors who have been awestruck to see the beauty.
The campaign has used black and white photograph that can be dated back in history to depict the royal and well cultured effect. The punch line of the ad reads, one could wish for nothing more.
Via Twenty Four
