Advertising Guide

Nike ACG: Signature move

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Nike ACG
had launched this advertisement campaign to underline that its product are wearable in any given conditions. The basic theme of the campaign is sports adventure highlighting some extreme move under the title signature. The background of the campaign involves different extreme situations in water, mountain and extremely cold region in order to lay emphasis on rugged aspect of the products that resist all.

The campaign is woven by an extremely good and refreshing idea. The campaign has shown some amazing shots of extremely adventurous sports that could actually be described as a signature move. The campaign was created by Wieden+Kennedy, Amsterdam, Netherlands.

Via Ad Arena

Dr Prem Jagyasi (c)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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