Nightlife Interactive, video game developer and marketing company, has filed an application for U.S. patent protection for its upcoming game advertising innovation called Seamless ad.
The Seamless Ad has been created in association with In Touch Media Group. Moreover, this ad allows the game players to click advertisement without interrupting the game.
However, Nightlife this time around is involved in developing a role playing game that would incorporate Seamless ads into a virtual world of bars and clubs.
Read