Advertising Guide

National Geographic Ad: Dare to Explore

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This is a great advertising campaign highlighting impeccably the adventure in tough locations. The ad campaign has strategically used challenging geographical locations to justify its slogan ‘dare to explore’. The campaign has used lucid and apparent ideas for the ad to promote National Geographic Kids Magazine.

Though the ads are targeted to children but the presentation of the ad has been done in such a manner that it could have worked for even general mass. The advertising campaign has been created by FoxP2 Advertising, Cape Town, South Africa.

Via Ads of the World

Dr Prem Jagyasi (c)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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