Despite many advertisements have been already made on this concept, the ad has some considerable freshness due its nice execution. The print advertisement campaign was run to promote idea, cellular service provider, with specific aim to emphasize the strong network that even works in unusual places.
While taking a humorous approach to create this campaign, the ads have depicted person entangled in tough situation, where idea comes to rescue. The copy of the ad reads, ‘A network that works everywhere is a good idea’. The campaign was created by Lowe, India.
Via Ads of the World