Haha. Hangover is dangerous, see how. This print ad for Alka-Seltser, which provides remedy against hangover, communicates the idea in a humorous, noticeable way.
The ad, developed by PROVID, is worth our attention in this season, where most of the people celebrates by drinking like a fish. Hangover is all set to become a universal phenomenon on January 1, beware.
CREDITS
Advertising Agency: PROVID (Kiev, Ukraine)
Agency website: http://www.provid.com.ua
Creative Director: Kirill Chichkan
Art Director: Denis Music
Copy-writer: Sergii Zinoviev
Via: Pixel Pasta