Four basic components for successful Internet advertising campaign

Dr Prem Digital Healthcare Marketing

The best part about Internet advertising is you better know than traditional ones (accurately) who is doing what for how many minutes at what context. Affectivity can be measured and calculated. Garland Coulson, an Internet marketing speaker gives you some basic tricks on “how to make internet advertising more affective?”

1. Tracking Results-if tracked properly, Garland Coulson feels it should save you thousands of dollars every year. Works a health checker fro other components

2. Targeted Traffic- Not to all and sundry. Reaching only to specific group.

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3. Advertising Message- Clickable and should incite interest

4. Landing Page-The first window

So, these are in short, four commandments from Garland Coulson. In case the campaign is not yielding much result for you, he suggests, you should trouble shoot it through tracking with couple of examples,

a. No clickthroughs-Not reaching to right audience
b. Clickthroughs without desired results.

I am sure, the writer is only addressing to all newbies like us.

Via [Ebusinesstutor]

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