Eccentric, etiquette deviant, abusive and sick…that’s not how you wish to be known. And the campaign developed for VCCP digital portraying the effects of excessive drinking shows you exactly how a ‘normal’ you can change overnight and transform a lovely evening into a forgettable one. Advocacy marketing is certainly moving towards extremism. However, we believe an impact is possible only when the decibel levels are high enough. Being a teetotaler may not be cool, but being a nuisance isn’t cool either. Know your drinking limits and preserve the memories!
Via:Adverbox
