This an informative and thought provoking outdoor ad campaign to promote 4 news, a TV news channel. However, this technique, Photo-Mosaics, has been used even before and recently the concept had been used for another news channel. The poster advertisement was placed at various public places in Stockholm, Sweden.
The face in the poster has been made of 665 pieces of images of doping substance, fast food, environmental protection and video games. Further each, poster asking different questions related to the specific topic the poster is based. The ad campaign has been created by Ogilvy, Stockholm.
Following is the advertisement on almost similar theme.
Via Twenty Four
