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Entrepreneur Friendly Cities: Santa Cruz-Watsonville




If you are a new entrepreneur or just looking to start your next project, you want to pick the right location so you can maximize your business. The density of a product or service will vary depending on the state. For instance, scriptwriters are far more in demand in Los Angeles than Nebraska.  One of the best places for entrepreneurs right now is Santa Cruz-Watsonville, California.


Businesses Per Resident


On its own, California is home to four of the top 10 urban areas for entrepreneurs, especially female enterprise owners. The area beats the national average for the number of woman-owned companies per 100 citizens. Santa Cruz-Watsonville has 3.95 female-owned businesses per 100 residents, a statistic which places the city in third place for this category.


Competitive Income


If you’ve been keeping up with marketplace trends, you already know it’s normal for women to get paid less from the same job. However, in Santa Cruz-Watsonville, the median average income for women is approximately 87 percent of what a man makes in a year. Considering women usually make 70 percent, this is a significant difference and shows that Santa Cruz-Watsonville takes equal pay seriously.

Male Handing Stack of Cash to Woman with Corporate Building

Follow the Loans


When you run a business, you’ll likely encounter a myriad of loan options to get you started. SBA loans are ideal for many small business owners, but their availability changes with the location. Santa Cruz-Watsonville has an average of 15.82 SBA loans per 100 residents and an average loan amount of $806, 714. For businesses looking for start up, this city may have more if not greater options than other areas.


Entrepreneurs are uniquely responsible for their fate and the outcome of their business, which means they must make every business decision with care. Location can greatly affect the success of your business, so choosing an entrepreneur-friendly city like Santa Cruz-Watsonville may be an excellent choice.


Article Submitted By Community Writer

Dr Prem Jagyasi and Team

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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