Advertising Guide

Don’t kill blockbusters


Pirated CD’s are a bane to the movie business. It often saps the sheen out of the commercial success of a good movie. Yes, some directors use the issue of Pirated CDs to hide their directorial, story-less stupidities. Even then, it is a painful fact that pirated CDs have their own destruction capacity.

This print ad for Big flix, developed by Makani Creatives, Mumbai, tells us- don’t kill blockbusters. What can we do? Well, we can abstain from the temptation of buying those cheap(often in quality too) CDs, to respect creativity.

After all, stealing somebody’s ideas and creativity is a sin( if you believe in god), a crime (if you believe in law) and an obvious, shameless announcement of a fractured self-esteem(if you believe in your conscience).


Advertising Agency: Makani Creatives, Mumbai, India

Creative Directors: Ashish Makani, Sameer Makani

Art Director: Prasad Rao

Copywriters: Prasad Rao, Vyoma Hadkar

Illustrator: Bhavik Panchal

Additional Credits: Sachin Dalvi

Via: Pixel pasta

Dr Prem Jagyasi and Team (C)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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