If fashion is something to die for, why canât we really die in a fashionable way? This mischievous print ad for New Zealand fashion outlet Superette, shows us how to be âcaught dead in itâ.
The ad, developed by DDB New Zealand, features a fashionable teenage girl who is lying dead(murdered) on the stairs. The copy says- Be caught dead in it â Superette High Fashion.
So, here is another ad which belongs to the irresponsibly beautiful ad group.
Credits
Agency: DDB New Zealand
Executive creative director: Toby Talbot
Creative director: Adam Kanzer
Art director: James Conner
Copywriter: Christie Cooper
Account director: Jenny Travers
Account executive: Mikey Richardson
Photographer: Charles Howells.
Via: Inspiration room
