Two of the world’s biggest cosmetic companies have roped in familiar faces to promote their latest products. L’Oreal Paris has just signed in the Academy Award winner Diane Keaton for her first ever beauty ads. On the other hand, Maybelline has signed the former star model Christy Turlington. Turlington is likely to represent a line of cosmetics that is targeted for women at 30 or older.
Both the companies are scheduled to launch print and TV ads somewhere in August and in September.
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