Ad Pepper Media, Europe’s leading marketing service provider has acquired Crystal Reference System Ltd., the sister concern of Crystal Reference and Crystal Semantics. Crystal Reference is regarded as the premier provider of reference content whereas Crystal Semantics delivers Sense Engine technology thanks to its proprietary and patented Textonomy.
The acquisition as Ulrich Schmidt, CEO of Ad Pepper Media feels will dramatically enhance their product and service offerings to the advertisers and the website wannabe partners. What’s more, Ad Papper’s new line of scope also will be increased because of its innovative search technology and content offerings.
Via [Clickz]
