Oh, it may not be so extraordinary. But this campaign for Bose Noise cancelling headphones is as interesting and luring as the idea of a Noise cancelling headphone, which will often be required in this world of insufferable cacophony.
The campaign, developed by DDB, Singapore , meticulously conveys the idea of silence, or the idea of how you reducing the noise around your surroundings.
Three different ads featuring there different situations (where a noisy child, construction worker and a barking dog play the pivotal parts) clearly and interestingly convey the message.
Well, let us be silent and admire this marvelous campaign.
CREDITS
Advertising Agency: DDB, Singapore
Chief Creative Officer: Neil Johnson
Executive Creative Director: Joji Jacob
Creative Director: Thomas Yang
Art Director: Khalid Osman
Copywriter: Lester Lee
Photographer: Allan Ng / The Republic
Digital Imaging Artist: Lay Leng / Miracle Factory
Producer: Raj Mahentheran / The Republic, Steven Chin
Art Buyer: Chan Suet Ling
Advertiser’s Supervisor: Tammy Chan
Account Managers: Rowena Bhagchandani, Vivien Foo
Via: Ads of the world
