Advertising Guide

Australia Post: if you really want to touch some one, send them a letter

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In an all-embracing computer or digital age when increasing number of people have started forgetting writing mails on a paper this advertisement reminds us the importance in terms of expressing emotions in those letters written with pen. The advertisement is really touching and strikes emotion provoking strings. The advertisement is showing a letter embracing a woman and the depiction to emphasize emotion filled letter is simply unparallel.

The presentation of the advertisement is undoubtedly very expressive and simple, which is capable of touching some soft corners of human being. The advertisement was launched by Australia Post. The copy of the ad reads, ‘if you really want to touch some one, send them a letter’. The ad was created by M&C Saatchi, Melbourne.

Via Best Ads on TV

Dr Prem Jagyasi (c)

Dr Prem is an award winning strategic leader, renowned author, publisher and highly acclaimed global speaker. Aside from publishing a bevy of life improvement guides, Dr Prem runs a network of 50 niche websites that attracts millions of readers across the globe. Thus far, Dr Prem has traveled to more than 40 countries, addressed numerous international conferences and offered his expert training and consultancy services to more than 150 international organizations. He also owns and leads a web services and technology business, supervised and managed by his eminent team. Dr Prem further takes great delight in travel photography.

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