This is a quite compelling and convincing advertisement from American Diabetes Association to create awareness regarding the ill effects of the disease. The ad effectively depicts that how diabetes can cause blindness. The poster travels from clear text which gradually gets blurred to eventually be transformed into Braille script.
Beyond doubt, the advertisement is actually effective. The copy of the ad reads, ‘Once you understand the effects of diabetes, you may want to learn the causes’. The ad has been created by Serve Marketing.
Via Adverbox
