Ad industry all set to break last bastion of privacy: bathroom

Dr Prem Digital Healthcare Marketing

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The advertisements are now ambitiously planning to intrude into bathrooms, the last bastion of privacy. People at Addirect have put their brains on how to put advertisements behind a mirror. The company further scheduled to unleash these ad mirrors somewhere around this month across the globe.

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The latest innovation had also gone for a trial run as the company had installed 300 ad mirrors in bars and nightclub in London. Interestingly, the company has reported to have claimed 63 percent recall rate of the ad shown in the bathrooms.

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