{"id":5584,"date":"2013-07-19T06:06:34","date_gmt":"2013-07-19T06:06:34","guid":{"rendered":"https:\/\/drprem.com\/?p=5584"},"modified":"2015-07-27T12:02:06","modified_gmt":"2015-07-27T12:02:06","slug":"integrated-marketing-communications-methodology-training","status":"publish","type":"post","link":"https:\/\/drprem.com\/associates\/integrated-marketing-communications-methodology-training\/","title":{"rendered":"Integrated Marketing Communications Methodology &#8211; Training"},"content":{"rendered":"<div class=\"a1a1d57089046a36445b266ad9f40d82\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-9477973674766713\"\r\n     data-ad-slot=\"8885944693\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n<p>Dr Prem uses numerous networks of communication for its marketing policies. These collection from online marketing canals, such as Search Engine Optimization and pay-per-click, Internet to offline marketing channels, such as public relations, industry relations, billboard, radio and television.<\/p>\n<p>&nbsp;<\/p>\n<p>The Integrated Marketing communications methodology is becoming progressively significant because of swiftly fluctuating surroundings with respect to customers, technology and media.<\/p>\n<p>&nbsp;<\/p>\n<p>Numerous advances in the publicity and media industry have triggered dealers as well as ad agencies and other publicity organizers to make a move towards Incorporated Marketing. These include a shift from:<\/p>\n<p>&#8211; Media promotion to several methods of communication.<br \/>\n&#8211;\u00a0 Mass media to additional particular (niche) media, which is focused on specific target audiences.<br \/>\n&#8211;\u00a0 A manufacturer- controlled marketplace to a retailer-controlled and consumer-controlled market.<br \/>\n&#8211; General-focus marketing and promotion to data-based marketing.<br \/>\n&#8211; Low agency responsibility to bigger agency responsibility, chiefly in promotion.<br \/>\n&#8211; Old-style reimbursement to performance-based reimbursement (increased sales or benefits to the company).<\/p>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Dr Prem uses numerous networks of communication for its marketing policies. These collection from online marketing canals, such as Search [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5611,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-training"],"_links":{"self":[{"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/posts\/5584","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/comments?post=5584"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/posts\/5584\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/drprem.com\/associates\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/media?parent=5584"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/categories?post=5584"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/associates\/wp-json\/wp\/v2\/tags?post=5584"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}