{"id":2865,"date":"2009-09-22T17:06:32","date_gmt":"2009-09-22T17:06:32","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=2865"},"modified":"2020-07-27T14:01:24","modified_gmt":"2020-07-27T14:01:24","slug":"everyone-s-always-stealing-your-stuff","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/everyone-s-always-stealing-your-stuff","title":{"rendered":"Insurance matters because of thieves"},"content":{"rendered":"<div class=\"cb7893cca652c40442fc9786b3b91706\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<a href=\"https:\/\/drprem.com\/contact\"><img decoding=\"async\" src=\"https:\/\/drprem.com\/digital-marketing\/wp-content\/uploads\/sites\/28\/2022\/11\/Dr-Prem-Digital-Healthcare-Marketing.jpg\" alt=\"Dr Prem Digital Healthcare Marketing\"><\/a>\n<\/div>\n<p><img decoding=\"async\" src=\"https:\/\/www.adpunch.org\/wp-content\/uploads\/2012\/07\/img1_6r9JE_22619.jpg\" alt=\"img1\" title=\"img1\" \/><\/p>\n<p>There is insurance. And there is New Zealand insurance. Thanks to thieves, for without you, this campaign would have missed the prime element.<\/p>\n<p>With the creative support from <a href=\"https:\/\/www.colensobbdo.co.nz\/\" target=\"_blank\" rel=\"noopener\">Colenso BBDO<\/a> Auckland, NZI (New Zealand Insurance) promoted their insurance packages covering theft during the NZI Rugby Sevens held in Wellington in February 2009. They decided to create a sense of insecurity(as every insurance company usually aims) to sow their seeds. So, adshels featuring a pirate, a clown and a chicken, each in various stages of being undressed were created. Passersby were able to interact with the adshels by physically removing clothing<\/p>\n<p>The tagline reads- .<\/p><div class=\"cb7893cca652c40442fc9786b3b91706\" data-index=\"2\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<a href=\"https:\/\/drprem.com\/contact\"><img decoding=\"async\" src=\"https:\/\/drprem.com\/digital-marketing\/wp-content\/uploads\/sites\/28\/2022\/11\/Dr-Prem-Digital-Healthcare-Web-Development.jpg\" alt=\"Dr Prem Web Design and Development\"><\/a>\n<\/div>\n\n<blockquote><p>Everyone\u00e2\u0080\u0099s Always Stealing Your Stuff. That\u00e2\u0080\u0099s why there\u00e2\u0080\u0099s NZI. Even at the Sevens<\/p><\/blockquote>\n<p>.<\/p>\n<p><em>Know another company <a href=\"https:\/\/www.adpunch.org\/entry\/vodafone-hires-thieves-to-steal-your-mind\/\" target=\"_blank\" rel=\"noopener\">who hired professional thieves<\/a><\/em><\/p>\n<p><strong>CREDITS<\/strong><\/p>\n<p><strong>Advertising agency:<\/strong>  <a href=\"https:\/\/www.colensobbdo.co.nz\/\" target=\"_blank\" rel=\"noopener\">Colenso BBDO<\/a>, Auckland, New Zealand<\/p>\n<p><strong>Executive creative director:<\/strong>  Nick Worthington<\/p>\n<p><strong>Deputy creative director:<\/strong> Karl Fleet<\/p>\n<p><strong>creatives:<\/strong>  Daniel Nelson, Alexander Bartleet<\/p>\n<p><strong>Account director :<\/strong> Gemma Findlay<\/p>\n<p><strong>Account executive:<\/strong> Stefanie Robertson<\/p>\n<p><strong>Producer:<\/strong> Gabrielle Buckle.<\/p>\n<p>Via: Inspiration room    \t<\/p>\n<div class=\"cb7893cca652c40442fc9786b3b91706\" data-index=\"3\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<a href=\"https:\/\/drprem.com\/contact\"><img decoding=\"async\" src=\"https:\/\/drprem.com\/digital-marketing\/wp-content\/uploads\/sites\/28\/2022\/11\/Dr-Prem-Digital-Healthcare-Social-Media-Marketing.jpg\" alt=\"Dr Prem Healthcare Social Media Marketing\"><\/a>\r\n\r\n\r\n\n<\/div>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>There is insurance. And there is New Zealand insurance. Thanks to thieves, for without you, this campaign would have missed the prime element.<\/p>\n<p>With the creative support from Colenso BBDO Auckland, NZI (New Zealand Insurance) promoted their&#8230;<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-2865","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/2865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=2865"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/2865\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=2865"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=2865"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=2865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}