{"id":25398,"date":"2005-11-08T04:46:23","date_gmt":"2005-11-08T04:46:23","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=11075"},"modified":"2020-05-18T06:09:33","modified_gmt":"2020-05-18T06:09:33","slug":"burma-shave","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/burma-shave","title":{"rendered":"Burma Shave: US & world’s first brushless shaving cream"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

\"burma\"
\n\"burma<\/p>\n

Some amazing ad copies from Burma Shave<\/p>\n

OUR FORTUNE
\nIS YOUR SHAVEN FACE
\nIT’S OUR BEST
\nADVERTISING SPACE
\nBURMA-SHAVE<\/p>\n

\nBEN MET ANNA
\nMADE A HIT
\nNEGLECTED BEARD
\nBEN-ANNA SPLIT
\nBURMA-SHAVE<\/p>\n

\nTHIS CREAM MAKES THE
\nGARDENER’S DAUGHTER
\nPLANT HER TU-LIPS
\nWHERE SHE OUGHTER
\nBURMA-SHAVE<\/p>\n

\nIF YOUR PEACH
\nKEEPS OUT OF REACH
\nBETTER PRACTICE
\nWHAT WE PREACH
\nBURMA-SHAVE<\/p>\n

\nTHE BIG BLUE TUBE’S
\nJUST LIKE LOUISE
\nYOU GET A THRILL
\nFROM EVERY SQUEEZE
\nBURMA-SHAVE<\/p>\n

\nSAID FARMER BROWN
\nWHO’S BALD ON TOP
\n“WISH I COULD
\nROTATE THE CROP”
\nBURMA-SHAVE<\/p>\n

\nSHE PUT A BULLET
\nTHROUGH HIS HAT
\nBUT HE’S HAD CLOSER
\nSHAVES THAN THAT
\nWITH BURMA-SHAVE<\/p>\n

\nIF YOU DON’T KNOW
\nWHOSE SIGNS THESE ARE
\nYOU CAN’T HAVE
\nDRIVEN VERY FAR
\nBURMA-SHAVE<\/p>

\n\"Dr<\/a>\n<\/div>\n\n

\nHENRY THE EIGHTH
\nSURE HAD TROUBLE
\nSHORT-TERM WIVES
\nLONG-TERM STUBBLE
\nBURMA-SHAVE<\/p>\n

Link<\/p>\n

\nThey started in the late 1920s as a small company’s desperate attempt to make a name for its new product, Burma-Shave, a brushless shaving cream. Sets of six wooden signs were erected about 100 feet apart along the nation’s two-lane highways.<\/p>\n

Allan Odell, whose father’s company, the Burma-Vita Corp. of Minneapolis, was on the verge of bankruptcy, came upon the idea when he spotted a set of four signs along the side of a road touting a gas station’s oil and restrooms. He wondered whether the concept would work as an advertisement for Burma-Shave, according to historian Bill Vossler, author of Burma-Shave: The Rhymes, the Signs, the Times (North Star Press, St. Cloud, Minn.).<\/p>\n

So, with $200 worth of scrap lumber, Allan and his younger brother Leonard posted the first Burma-Shave signs along highways in southern Minnesota.<\/p>\n

On Morning Edition, Lars Hoel reports on the Burma-Shave advertising phenomenon as part of NPR’s year-long series Present at the Creation, which examines the origins of American cultural icons.<\/p>\n

Link \t<\/p>\n

\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

Some amazing ad copies from Burma Shave<\/p>\n

OUR FORTUNE
\nIS YOUR SHAVEN FACE
\nIT’S OUR BEST
\nADVERTISING SPACE
\nBURMA-SHAVE<\/p>\n

BEN MET ANNA
\nMADE A HIT
\nNEGLECTED BEARD
\nBEN-ANNA SPLIT
\nBURMA-SHAVE<\/p>\n

THIS CREAM MAKES THE
\nGARDENER’S…<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-25398","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/25398","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=25398"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/25398\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=25398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=25398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=25398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}