{"id":2199,"date":"2009-12-25T12:42:24","date_gmt":"2009-12-25T12:42:24","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=2199"},"modified":"2009-12-25T12:42:24","modified_gmt":"2009-12-25T12:42:24","slug":"vodafone-advice-don-t-use-mobile-phone-while-driving","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/vodafone-advice-don-t-use-mobile-phone-while-driving","title":{"rendered":"Vodafone advice: Don\u2019t use mobile phone while driving"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

\"img\"<\/p>\n

So, its holiday season, and a season for late-night parties. This is also a season for Advertising efforts against drunk-driving, and even hangover can be dangerous<\/a>. Well, some things can not be reversed<\/a>. Some ad people even spared a beer for Santa Clause instead of cookies and milk.<\/a> Vodafone also joins the bandwagon, by creating an ad about the dangers of using mobile phone while driving.<\/p>

\n\"Dr<\/a>\n<\/div>\n\n

The print ad, developed by Colenso BBDO, cleverly shows a crash scene caused by the use of mobile phone while driving. The intelligent concept indicates the danger without any \u00e2\u0080\u0098bloody\u00e2\u0080\u0099 images.
\nThe copy reads- Make sure you and your teenagers stay safe on the road. Using a mobile while driving is dangerous and illegal. Pull over to the side of the road, or switch it off when driving.<\/em><\/p>\n

CREDITS<\/strong><\/p>\n

Advertising Agency:<\/strong> Colenso BBDO, Auckland, New Zealand<\/p>\n

Executive Creative Director:<\/strong> Nick Worthington<\/p>\n

Creative Director:<\/strong> Steve Cochran<\/p>\n

Creatives:<\/strong> Alex Bartleet, Daniel Nelson<\/p>\n

Retoucher:<\/strong> Kevin Hyde<\/p>\n

Photographer:<\/strong> Giona Bridler<\/p>\n

Agency Producer:<\/strong> Kate Wright<\/p>\n

Account Manager:<\/strong> james Cummins<\/p>\n

Via: Ads of the world<\/a> \t<\/p>\n

\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

So, its holiday season, and a season for late-night parties. This is also a season for Advertising efforts against drunk-driving, and even hangover can be dangerous. Well, some things can not be reversed. Some ad people even spared a beer for Santa..<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-2199","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/2199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=2199"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/2199\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=2199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=2199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=2199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}