{"id":2191,"date":"2009-12-26T13:00:18","date_gmt":"2009-12-26T13:00:18","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=2191"},"modified":"2009-12-26T13:00:18","modified_gmt":"2009-12-26T13:00:18","slug":"communication-through-sweet-graphs","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/communication-through-sweet-graphs","title":{"rendered":"Communication through ‘sweet’ graphs"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

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This print campaign for You Tube, developed by Kolle Rebbe\/KOREFE, Hamburg, aims to convey the message through graphical representations.<\/p>\n

Well, when we are trying to convey a message through graphs, there are some negative sides along with its positive elements. The positive side is that we can claim some authenticity by presenting a graph, because graphs are always connected to facts and figures. The negative side also lies there as the graphical representations in an ad campaign may become monotonous or lifeless for a viewer. However, this print campaign for You Tube, succeeds to surpass this negative aspect, by cleverly adding more life to the graphical representation.<\/p>

\n\"Dr<\/a>\n<\/div>\n\n

The campaign shows graphs which compare number of search requests on different persons or subjects. The copy reads- Find out where your talent can get you. YouTube<\/em><\/p>\n

CREDITS<\/strong><\/p>\n

Advertising Agency:<\/strong> Kolle Rebbe\/KOREFE, Hamburg, Germany<\/p>\n

Creative Director:<\/strong> Katrin Oeding<\/p>\n

Copywriter: <\/strong>Sebastian Oehme<\/p>\n

Art Director:<\/strong> Reginald Wagner<\/p>\n

Graphic Design:<\/strong> Jan Simmerl<\/p>\n

Via: Ads of the world<\/a><\/p>\n

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\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

This print campaign for You Tube, developed by Kolle Rebbe\/KOREFE, Hamburg, aims to convey the message through graphical representations.<\/p>\n

Well, when we are trying to convey a message through graphs, there are some negative sides along with its…<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-2191","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/2191","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=2191"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/2191\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=2191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=2191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=2191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}