{"id":1963,"date":"2010-01-29T16:01:43","date_gmt":"2010-01-29T16:01:43","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=1963"},"modified":"2020-05-15T07:10:31","modified_gmt":"2020-05-15T07:10:31","slug":"italian-league-for-the-fight-against-cancer","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/italian-league-for-the-fight-against-cancer","title":{"rendered":"Italian League for the Fight Against Cancer"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

\"img\"<\/p>\n

This print campaign for Italian League for the Fight Against Cancer presents a bunch of interesting (some of them sounds odd. Lost in translation?) Questions. The campaign developed by TBWA\/ITALIA<\/a> aims us to think whether we really concerned about our own safety.<\/p>\n

The questions:<\/p>\n

Did you wash your hands after taking the mail?<\/em> (no!!!)<\/p>\n

Did you choose a password containing at least 15 numbers and 17 letters?<\/em> (!)<\/p>\n

Did you turn off the gas? Are you sure of it? <\/em>(KIND OF)<\/p>\n

Did you call your son at least 4 times?<\/em> (-)<\/p>\n

Did you go back to check if you locked the car?<\/em> (sometimes)<\/p>

\n\"Dr<\/a>\n<\/div>\n\n

Did you remember to move the thesaurus dictionary slightly to the left?<\/em> (no, why?)<\/p>\n

Did you kill off all the mites hidden in your home?<\/em><\/p>\n

The questions may, when read form other countries, seem to be constructed in a forced way. however, the method of communication is comparatively fresh.<\/p>\n

The ads again ask:<\/p>\n

And what did you do against cancer?<\/p>\n

Book a checkup in our ambulatories. Early diagnosis can save your life. <\/em><\/p>\n

CREDITS<\/p>\n

Agency:<\/strong> TBWA\/ITALIA<\/a>, Milan, Italy<\/p>\n

Executive Creative Director: <\/strong>Paul Wauters<\/p>\n

Copywriter:<\/strong> Anna Palam\u00c3\u00a0, Gabriele Caeti<\/p>\n

Art Director:<\/strong> Cristina Baccelli, Rossana Tocchi<\/p>\n

Design:<\/strong> H-57<\/p>\n

Via: Osocio \t<\/p>\n

\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

This print campaign for Italian League for the Fight Against Cancer presents a bunch of interesting (some of them sounds odd. Lost in translation?) Questions. The campaign developed by TBWA\/ITALIA aims us to think whether we really concerned about…<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-1963","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=1963"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1963\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=1963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=1963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=1963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}