{"id":1197,"date":"2010-05-26T12:50:03","date_gmt":"2010-05-26T12:50:03","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=1197"},"modified":"2010-05-26T12:50:03","modified_gmt":"2010-05-26T12:50:03","slug":"banking-on-an-easy-concept","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/banking-on-an-easy-concept","title":{"rendered":"Banking on an easy concept"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

\"samsung<\/p>\n

Some of you may feel that this print campaign is clever in conveying the message. But what I feel about this campaign is that it is just a lazy result of easy execution without much effort other than an average (yet clear enough) concept.<\/p>\n

This print campaign, developed by Cheil Worldwide, promotes Samsung Omnia through Warner brothers, 20th century fox <\/em>and Columbia pictures<\/em>. So, anyone can understand that they are going to watch a Hollywood movie.<\/p>\n

The copy reads- Enjoy the small screen. Samsung Omnia<\/em><\/p>\n

Well, I admit that the visuals convey the message clearly. But, the campaign has been developed in such a lazy way.<\/p>

\n\"Dr<\/a>\n<\/div>\n\n

CREDITS<\/p>\n

Advertising Agency: <\/strong>Cheil Worldwide, Gurgaon, India<\/p>\n

Creative Director:<\/strong> Vedobroto Roy<\/p>\n

Art Director: <\/strong>Chetana Prasad<\/p>\n

Copywriter: <\/strong>Vedobroto Roy<\/p>\n

Illustrator: <\/strong>PaintBox<\/p>\n

Via: I believe in advertising<\/a><\/p>\n

\"samsung<\/p>\n

\"samsung \t<\/p>\n

\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

Some of you may feel that this print campaign is clever in conveying the message. But what I feel about this campaign is that it is just a lazy result of easy execution without much effort other than an average (yet clear enough) concept.<\/p>\n

This…<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-1197","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1197","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=1197"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1197\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=1197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=1197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=1197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}