{"id":1157,"date":"2010-05-30T13:28:59","date_gmt":"2010-05-30T13:28:59","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=1157"},"modified":"2010-05-30T13:28:59","modified_gmt":"2010-05-30T13:28:59","slug":"lg-dont-lose-your-contacts","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/lg-dont-lose-your-contacts","title":{"rendered":"LG: Don’t lose your contacts"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

\"lg<\/p>\n

This print campaign for LG banks on a concept which nostalgically touches the psyche of the target audience, in a right way.<\/p>\n

The campaign, developed by Grey, Kuala Lumpur<\/em>, promotes the back up facility of LG mobile. The copy reads- Don\u00e2\u0080\u0099t lose your contacts. Mobile Data Backup. LG.<\/em><\/p>\n

To convey this message, the campaign images of cherished memories. These different situations portrayed in the ads cleverly communicate the message.<\/p>\n

CREDITS<\/p>

\n\"Dr<\/a>\n<\/div>\n\n


\nAdvertising Agency:<\/strong> Grey, Kuala Lumpur, Malaysia<\/p>\n

Executive Creative Director:<\/strong> David Sin<\/p>\n

Copywriters: <\/strong>Sagar Paranjpe, EuJin Foong<\/p>\n


\nArt Directors: <\/strong>Leong Kit Sze, David HK Tan<\/p>\n

Photographer:<\/strong> Loh Lin Shan<\/p>\n

\"lg<\/p>\n

\"lg \t<\/p>\n

\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

This print campaign for LG banks on a concept which nostalgically touches the psyche of the target audience, in a right way.<\/p>\n

The campaign, developed by Grey, Kuala Lumpur, promotes the back up facility of LG mobile. The copy reads- Don\u00e2\u0080\u0099t lose…<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-1157","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=1157"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1157\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=1157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=1157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=1157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}