{"id":1077,"date":"2010-06-15T07:57:29","date_gmt":"2010-06-15T07:57:29","guid":{"rendered":"http:\/\/www.adpunch.org\/?p=1077"},"modified":"2010-06-15T07:57:29","modified_gmt":"2010-06-15T07:57:29","slug":"small-problems-may-turn-into-big-for-senior-citizens","status":"publish","type":"post","link":"https:\/\/drprem.com\/ai-marketing\/small-problems-may-turn-into-big-for-senior-citizens","title":{"rendered":"Small problems may turn into big for senior citizens"},"content":{"rendered":"
\n\"Dr<\/a>\n<\/div>\n

\"small<\/p>\n

This print campaign for Siena Municipality, developed by Milc, Siena, shows how even little problems become a burden to the senior citizens.<\/p>\n

The ads feature old people with little problems, but which are enlarged (thanks photoshop).Through this campaign, Siena Municipality is urging people to depend on Fragile, which is Siena Municipality\u00e2\u0080\u0099s helpline which takes care of the old people.<\/p>\n

The copy reads- Small problems may turn into big for senior citizens. Fragile is Siena Municipality\u00e2\u0080\u0099s helpline which takes care of your needs.<\/em><\/p>\n

CREDITS<\/p>\n

Advertising Agency:<\/strong> Milc<\/a>, Siena, Italy<\/p>

\n\"Dr<\/a>\n<\/div>\n\n

Creative Director:<\/strong> Giampiero Cito<\/p>\n

Art Director:<\/strong> Matteo Scheggi<\/p>\n

Copywriter: <\/strong>Giampiero Cito \u00e2\u0080\u0093 Matteo Spadoni<\/p>\n

Illustrator:<\/strong> Benedetto Cristofani<\/p>\n

Photographer:<\/strong> Bruno Bruchi<\/p>\n

Strategic planner:<\/strong> Antonio Paolo<\/p>\n

Via: I believe in advertising <\/a><\/p>\n

\"small<\/p>\n

\"small \t<\/p>\n

\n\"Dr<\/a>\r\n\r\n\r\n\n<\/div>\n\n
<\/div>","protected":false},"excerpt":{"rendered":"

This print campaign for Siena Municipality, developed by Milc, Siena, shows how even little problems become a burden to the senior citizens.<\/p>\n

The ads feature old people with little problems, but which are enlarged (thanks photoshop).Through this…<\/p>\n","protected":false},"author":107,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3992],"tags":[],"class_list":["post-1077","post","type-post","status-publish","format-standard","hentry","category-ads"],"_links":{"self":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1077","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/users\/107"}],"replies":[{"embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/comments?post=1077"}],"version-history":[{"count":0,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/posts\/1077\/revisions"}],"wp:attachment":[{"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/media?parent=1077"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/categories?post=1077"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/drprem.com\/ai-marketing\/wp-json\/wp\/v2\/tags?post=1077"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}