This print campaign for E:eggs has been developed by Change Integrated, Warsaw, Poland. The campaign in a clever way indicates the message.
The ads feature cards with glossy surfaces which reflect the scenes from the other end.
The copy reads- For shiny surfaces
Well, the ads communicate the messages with a clear way because of the fact that we are familiar with the new, glossy cards.
CREDITS
Advertising Agency: Change Integrated, Warsaw, Poland
Creative Directors: Ryszard Sroka, Jakub Korolczuk
Art Directors: Martin Winther, Jan Jakub Zielecki
Copywriter: Tytus Klepacz
Illustrator: Bartek Hass
