Juicy fruit; well, the best way to escape from a cannibal is to have some juicy fruit. Kind of predictable, dull humor from DDB Sydney, Australia.
The concept does not look fresh or compelling. Well, it is not bad. We can just have a look and forget.
The tagline reads- There is a much juicier chew
Advertising Agency: DDB Sydney, Australia
Photographer: Jeremy Park
Executive Creative Director: Matt Eastwood
Creative Director: Mark Harricks
Art Director: Simon Johnson
Copywriter: Charlie Cook
Producer: Corina Slack
Agency Producer: Bryson Holt
Typographers: Jay Young, Erwin Santoso
Via: Pixel pasta